Dare

Count to six and heal the world

14:35 30 minutes presentation Grote zaal
Katharina Götzendorfer Havas LemzLianne Heite Havas Lemz

Increasingly, people want to engage with companies or brands that share the same values as they do. They expect companies to be actively involved in solving social and environmental problems. Digital creatives and agencies can play an important role in establishing positive change by inspiring and motivating people to participate. Katharina and Lianne share six key insights and illustrate them with impactful, world-healing examples. 

Katharina Götzendorfer

Katharina Götzendorfer

Havas Lemz

Katharina is an art director at Havas Lemz, an Amsterdam-based agency that uses creativity to make a meaningful difference to brands and people. 

“I studied communication design in Vienna and worked as branding designer and art director. I believe in communication and digital innovations which lead to positive change. For example, in 2017 I released an app which helps visually impaired people to perceive artworks by sound, interaction and description.” 

Lianne Heite

Lianne Heite

Havas Lemz

Lianne is a strategy director at Havas Lemz, an Amsterdam-based agency that uses creativity to make a meaningful difference to brands, businesses and people.

“After finishing my communication and information science studies in 2000, I worked at a variety of (digital) agencies developing brand and communications strategies and co-creating concepts. What a joy! I especially love working on projects that improve people’s lives.”

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