Over Lauren
Hi, nice to meet you!
My name is Lauren and i'm an ambitious and creative Freelance Brand Marketing Manager working in media, retail/e-commerce, events and digital agencies. Skilled in Marketing communications, Content Management, Social Media, Influencers Marketing, Branding, Event Management and PR. Working as a freelancer for over 4,5 years. Passionate about marketing and beautiful brands.
I'm a graduated media and communication professional with a Bachelor of Applied Science (B.A.Sc.) focused on New Media and innovative marketing.
I'm available for branding, (online) marketing, social media, PR, influencers or brand activation freelance and interim projects. I'm a true go-getter, energetic, creative and loyal.
Vaardigheden
Facebook Marketing
Instagram Marketing
Content marketing
Marketing
Direct marketing
Social media
interne communicatie
communicatie
Brand content
Talen
Nederlands
(Moedertaal of tweetalig)
Engels
(Moedertaal of tweetalig)
Duits
(Professionele werkvaardigheid)
Frans
(Basisvaardigheid)
Spaans
(Basisvaardigheid)
Projecten en ervaring
WE Fashion
Freelance Social Media and Creative Content Manager
Exciting project at WE Fashion as a Social Media Manager helping WE to make all of their Social Media channels successful (Instagram, Facebook, LinkedIn). Create creative unique social content, engage with costumers, set up influencers marketing and grow followers, reach and engagement. Setting up performance campaigns to ramp up e-commerce revenue. But also getting the complete company (HQ & store) more active on social media and sharing the WE story.
Big social projects: #doedekontest with &C, release of the WExTYPHOON collection, TINA Festival social activation, Glamour Day and Kick off social workshop for 150 storemanagers and SLT.
Results so far: +31.000 new FB followers, engagement +460%, daily unique content posting, successful performance campaigns with ROAS of +400%!
&C Media
Marketing Manager
Verantwoordelijk voor verschillende marketing projecten binnen &C Media;
+ social media strategie voor 2020/2021;
+ on-/offline marketingplan &C Special 'Oh Baby';
+ pr- & marketingplan 'Chantal Komt Werken' nieuwe seizoen lancering RTL;
+ partnerships met The Selfmade Summit / Modefabriek;
+ strategie &C webshop;
+ de ontwikkeling van de &C webshop;
+ branded &C merchandise collectie.
&C Media / RTL
Project/Brand Manager Chantals Pyjama Party
Gestart als Brand Manager voor &C Media (en RTL Live Entertainment) voor alle marketing en branding rondom de grootste Pyjama Party van Nederland in Ziggo Dome op 15 & 16 november 2019 met 30.000 bezoekers. Chantals Pyjama Party is een nieuwe unieke live show gebaseerd op het gelijknamige tv-programma. Een spektakel met live optredens en verassingen met o.a. Chantal Janzen, Tijl Beckand, Maan, Glennis Grace, Lil' Kleine en vele anderen. Binnen mijn rol verantwoordelijk voor complete branding en alle communicatie, PR, social media, marketing, video/foto producties en partnerships met o.a. Sanoma tickets, BGL en Telegraaf.
?Genomineerd voor een 'Cross Media Award' ?
www.chantalspyjamaparty.nl
MS Mode
Freelance Brand/Project Manager
Brand & PR Manager - Developing a B2C Content Strategy for 2019, PR Management and eventmanagement for a big fashion- and lifestyle event at the end of November.
MS Mode
Freelance Online Marketing & Social Media Manager Dates Employed
Online Marketing, after the first project in the brand marketing team I helped out the Online Marketing team with setting up new Affiliates, improving SEO, SEA strategy, Social Media content & online advertising.